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OUR SERVICES


PUBLIC RELATIONS (PR)

We work with your leadership team to develop 12-month communications plans that outline upcoming editorial opportunities, newsletters, press releases, trade shows and social media campaigns. We incorporate your strategic messaging into all content to ensure heightened brand exposure. A tailored media database is developed for each client's unique PR goals.

SOCIAL MEDIA

At Strategic Ink, we start with a social media planning calendar, outlining all of your major happenings in a focused campaign that incorporates relevant platforms for your target audiences. From Twitter, Facebook and LinkedIn to Instagram, Pinterest and Periscope, we maintain your daily social media accounts with thought-provoking content, images and video.

MARKETING

We take the time to thoroughly understand your target audiences while developing the strategic marketing mix that will help you achieve your bottom-line goals. Our team will write and/or design beautiful marketing materials to showcase your brand offerings. We can also conduct marketing communications audits to determine areas of improvement for your existing marketing materials, and provide recommendations for new elements as well.

MULTIMEDIA

Marketing Tools/Collateral/Advertising: Our graphic design team and public relations/marketing strategists work together with your company to develop collateral, brochures, advertising, signage and other pieces that best represent your brand and communicate your important messages.

OUR SERVICES

PUBLIC RELATIONS (PR)

We work with your leadership team to develop 12-month communications plans that outline upcoming editorial opportunities, newsletters, press releases, trade shows and social media campaigns. We incorporate your strategic messaging into all content to ensure heightened brand exposure. A tailored media database is developed for each client's unique PR goals.

SOCIAL MEDIA

At Strategic Ink, we start with a social media planning calendar, outlining all of your major happenings in a focused campaign that incorporates relevant platforms for your target audiences. From Twitter, Facebook and LinkedIn to Instagram, Pinterest and Periscope, we maintain your daily social media accounts with thought-provoking content, images and video.

MARKETING

We take the time to thoroughly understand your target audiences while developing the strategic marketing mix that will help you achieve your bottom-line goals. Our team will write and/or design beautiful marketing materials to showcase your brand offerings. We can also conduct marketing communications audits to determine areas of improvement for your existing marketing materials, and provide recommendations for new elements as well.

MULTIMEDIA

Marketing Tools/Collateral/Advertising: Our graphic design team and public relations/marketing strategists work together with your company to develop collateral, brochures, advertising, signage and other pieces that best represent your brand and communicate your important messages.



MEET OUR TEAM

Strategic Ink Public Relations Tina_croptighter-150x150 Team

TINA LANGE, APR

 PRESIDENT & CHIEF STRATEGIST 

Tina Lange, APR, is the Owner and Chief Strategist of Strategic Ink Public Relations. She holds 20 years of Communications, Public Relations, and Marketing expertise in both corporate and agency environments and is the past president of the Florida Public Relations Association Space Coast Chapter.

Tina has worked with high profile brands such as Space Florida, FLORIDA TODAY and Boeing.

Tina holds her B.A. in Communications from the University of Colorado at Boulder and is accredited in public relations.

When not hard at work, Tina is spending time with her two wonderful children Alex and Sam, promoting the Arts in Brevard, and is an avid motorcycle enthusiast.

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ANGELICA DELUCCIA MORRISSEY

 Sr. ACCOUNT EXECUTIVE 

Angelica DeLuccia Morrissey is an Account Executive for Strategic Ink Public Relations. She has five years of experience in strategic development and  implementation of public relations and social media plans for clients and corporations tied to government, tourism, arts and medical industries.

Throughout her career she has served as a public relations focal for Kennedy Space Center Visitor Complex, special events assistant at PepsiCo and public relations and marketing support for the Jorge Posada Foundation.

She currently serves as the Secretary and is President Elect of the Florida Public Relations Association Space Coast Chapter.

Strategic Ink Public Relations Tina_croptighter-150x150 Team    Strategic Ink Public Relations Angelica-Headshot-2-e1414077517285-143x150 Team    Strategic Ink Public Relations sarah-1-150x150 Team

SARAH HANSEN

 ACCOUNT EXECUTIVE 

Sarah Hansen is an Account Executive for Strategic Ink Public Relations. Sarah’s attention to detail and creative thinking blossomed in a variety of writing and editing classes at the University of Central Florida where she earned her bachelors degree in English.

As a former communications and content coordinator for Kennedy Space Center Visitor Complex, she has two years of experience implementing communication plans and writing press releases, website copy and email blasts. During her time at the space center, Sarah was one of the initiators and communication leads for their new educational game “Cosmic Quest.”

When not in the office, Sarah enjoys writing for her blog, photography and fulfilling her dream to travel around the world one country at a time. She also currently serves as Secretary for the Florida Public Relations Association Space Coast Chapter.

Strategic Ink Public Relations Tina_croptighter-150x150 Team    Strategic Ink Public Relations Angelica-Headshot-2-e1414077517285-143x150 Team    Strategic Ink Public Relations sarah-1-150x150 Team    Strategic Ink Public Relations MG_9571-150x150 Team

DECLAN CLIFFORD

 WEB & GRAPHIC DESIGNER 

A twenty-something savvy designer and marketing strategist based in Satellite Beach. Declan is a jack of all trades for Strategic Ink Public Relations. Passionate about merging the logical and creative with web design, graphic design, and internet marketing.

Most recently, Declan graduated with a BA in Digital Media – Web Design from the University of Central Florida and joined our team full-time. Declan has produced a variety of designs and features for print and multimedia clients. To keep busy while not working, Declan enjoys traveling, surfing and hanging with his dog Luna.

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Recent Blogs

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How to Strengthen Your Social Media Strategy

It’s common for a company’s customers or potential clients to follow the company’s Twitter or Facebook accounts, so it’s crucial for every business to take advantage of this opportunity to interact with and attract new followers. Social media is a great way to build your brand.

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Often, because we are in the profession of keeping up with social media trends and new ways to engage users, we forget the easiest ways to utilize our social platforms. […]

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In order to gain coverage for your company, you must start with a pitch to the media. If a pitch isn’t compelling and intriguing, then you’ll have a challenging time capturing a journalist’s attention, who likely receives hundreds of pitches a week. You must tell your story briefly, be informative and keep your pitch tailored to a target audience. Here are some tips to keep in mind as you write your pitch.

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OUR WORK

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    Public Relations
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    marketing
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    video production

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CLIENTS

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    Crystal Clear Rx
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    Space Florida
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    Florida Health Care Coalition
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    Tyvak Nanosatellites
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    brevard cultural alliance
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    WeVenture
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    port Canaveral
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    Innovative Light Therapy

GET IN TOUCH

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+1-321-223-1013

2651 W. Eau Gallie Blvd, Suite B

Melbourne, FL 32935

Info@StrategicInkPR.com